Turn Your Content
Into A Lead
Generation Machine

Every comment on your post or reel becomes a DM, a qualified lead and a sale. Set the keyword once and BooSend replies publicly, follows up in their DMs with your link and keeps the conversation going until they buy, so a viral post actually turns into revenue.

Trusted by 5,000+ creators & businesses

Get Started, 7 Days FREE

Automate Instagram Comments

Automating Sales For Your Favorite
Content Creators

BooSend is chosen as the tool to automate sales on social media by your favorite content creators, Influencers and Industry experts not because it saves them thousands (which it does...), but because it's the only tool that lets you build automations that actually feel human and complete the whole process!

+ Creators & businesses selling on autopilot

+ Tools connected with BooSend. No Zapier, no n8n, no external automations needed.

Apps included with every plan, at no extra cost

No contact-based pricing. You're not punished for growth.

Get Started 7 Days Free

Autopilot

Post the reel. BooSend works the comments.

One automation on the post. Every “price?” gets a public reply in the thread and the link in their DMs - while the reel is still climbing. This is what your lead sees.

01They comment on the reel - BooSend replies in the thread.
02Seconds later, the link lands in their DMs.

Get Started 7 Days Free

04 Watch one assemble

Not Technical? Not A Problem

The whole comment-to-sale flow, built in front of you. Simple: answer the builder's questions. Advanced: reply to the comment, check whether they follow you, ask them to follow or carry on, drop a voice note in your voice, and close.

Answer a few questions, BooSend writes the flow. Live in five minutes.

Back to automations Draft Save Automation

Drum kit · comments

Build your automation one step at a time, no flowcharts needed.

Select a platform

Where should this automation run?

Instagram

Telegram

WhatsApp

FacebookComing soon

How should this be triggered?

Pick what kicks off the automation.

When someone comments on a postWatch a specific post or every post for new comments.

A specific postOnly comments on posts you choose.

Any postComments on every post you publish.

Next postYour next post (Meta can take 5–10 min to register it).

♥ 1384

♥ 812

♥ 640

♥ 903

1 selected

When someone replies to your storyReact to replies people send on your stories.

When someone sends a messageRespond to any direct message that lands in your inbox.

Which words should trigger it?

Decide which comments should kick things off.

A specific word or wordsOnly run when the comment contains one of these.

Press Enter to add a new word

beats× kit× drums×

Any wordRun on every comment.

Reply to the commentPost a public reply under their comment.

We’ll rotate between these (3/4) so it looks natural.

Just sent it to your DMs! 💌×

Check your DMs! 📩×

Sent you a message!×

Set up your messages

Send the opening messageSend a friendly message to start the interaction.

Hey! So happy you’re here 😊 Tap below and I’ll send you the free drum kit ✨

Send me the kit

Why an opening DM? If you’re messaging a new person on Instagram, you only get one message until they accept. With an opening DM, you get to talk with every single lead after they get the link.

Ask them to follow firstRequire a follow before they get the link.

Ask for their emailCollect emails to grow your list.

Write the message asking for email

Before I send you the link, what is your email?

Now time to send the link

This is the final message with your resources.

Here you go, here’s the free drum kit as promised.

Just click here https://beatsbyomari.com/drumkit + Add another link

Follow upSend a nudge if they don’t click.

Next steps

What should happen once they have the link?

Add a tagLabel the lead so you can find and segment them later.

drumkit-lead×

Assign a team memberHand the conversation to someone on your team.

Transfer to another automationSend the lead into a different automation to continue.

Get Started 7 Days Free

Arm it before you post

Schedule the reel. The reply is ready.

Point a comment automation at your next post, then go to bed.

Schedule reels in BooSend
“Next post” trigger attaches itself

the.plant.edit ScheduledAll posts Schedule Post

September 2026 MonthWeek

SunMonTueWedThuFriSat

09:00 5 plants that sur…

Reel · “5 plants that survive low light” Thu, Sep 17 · 09:00 · Europe/Berlin

Scheduled Live in 0d 0h 0m 14s

Get Started 7 Days Free

36+ Platforms BooSend Can Actually Use

With BooSend, you remove the need for external automation tools. We directly integrate with all of your business platforms, and everything that BooSend does can be automatically reflected across them (booking calls, updating CRM, sending emails, getting notifications, and even making AI calls). And if we don't have your integration, we will build it, and it will be live in 7 days.

Get Started 7 Days Free

What All Can You Do

Build Automations

Automate conversations easily with BooSend's drag and drop automation builder

Click To Learn More

State Of The Art AI Agents

Automate Entire Conversations

Click To Learn More

AI Powered Voice Notes

Automate sending voice notes with your voice clone

Click To Learn More

Convert Your Audience

Automate selling with IG Stories

Click To Learn More

Multi-Channel AI CRM

BooSend's AI CRM lets you manage leads across channels with the power of AI

Click To Learn More

Internal Notifications

Set up internal notifications so you never miss a lead

Click To Learn More