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Voice DMs at Scale: Humanizing Automation with AI Voice

Author profilewritten by Marko Filipovic | @automatewithmarko
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There is something different about hearing a real voice. It cuts through all the noise, builds trust faster than text, and feels like someone actually took time for you. That is why short voice messages work so well in DMs. They sound like attention. Now that AI voice tools can sound natural and personal, you can bring that same feeling into your automations without losing warmth. This guide shows you how to use voice DMs through BooSend so your automated flows carry tone, emotion, and presence instead of feeling like a cold script.

Why voice messages convert better

The human brain builds trust with a voice faster than with a paragraph on a screen. They also break the pattern of a typical sales inbox, where everything is plain text and script, this feels personal. Like something you would get from a friend. When a quick voice note appears, it immediately stands out. Even though the message is AI generated, it sounds exactly like you and it still feels like you took the time to speak to that person. On top of that, voice builds connection. People forget exact words from a caption, but they remember how your tone made them feel. With BooSends native ElevenLabs integration you can fully automate this effect while keeping each message sounding authentic and one to one.

Where voice fits best in your DMs

Voice DMs are powerful, but they are not meant for every moment. They work best at the touchpoints that matter most in your relationship with a follower or lead. One key moment is the first contact. A ten second welcome message that says something like, "Hey, it is great to meet you, thanks for checking out my guide," instantly humanizes your brand and creates a stronger first impression than plain text. Another powerful use is for follow ups to warm leads who paused mid conversation. A short voice reminder feels personal but not pushy, more like a quick check in from a real person than a template. Voice also shines in thank you moments. When someone books a call or downloads a resource, a short voice thank you feels real and unexpected, and it deepens the relationship. Finally, voice is ideal for announcements and launches. A quick note such as, "This week's new guide just dropped," often grabs attention faster than a written update, especially in a crowded inbox.

How to add AI voice in BooSend

Getting AI voice into your flows with BooSend is straightforward. You start by connecting ElevenLabs inside your BooSend account. You go to the Integrations tab of BooSend, here you will see an option to connect ElevenLabs, connect it using your API Key. From there you can choose a voice that matches your tone or even clone your own so it sounds like you personally recorded every message. Once that is set up, create a new automation or open an existing one in the Automation Builder where you want voice messages to appear. In your flow, add a Send Message node and choose Voice as the message type. Inside the text box, you write a short script in plain language, and BooSend turns that script into a natural sounding voice note using the ElevenLabs voice you selected.

It helps to keep each message between eight and twenty seconds. That is long enough to feel human but short enough that people will actually listen to the whole thing. You can adjust speed and volume so it sounds conversational and fit for the situation. For the best experience, mix formats.

In short

Voice messages add emotion in the exact places where automation often feels cold. They remind people that there is a real human behind the brand, ( even if the voice is powered by AI and fully automated). When you use voice notes well, short exchanges in the DMs stop feeling like transactions and start feeling like connections that can last for months or years.