How To Make AI Agents Sound More Human In The DMs
written by Marko Filipovic | @automatewithmarko
Having AI agents respond to DMs is genuinely one of the most powerful tools for modern businesses. You can reply to every question, every inquiry, every message within seconds. That speedy first contact alone can massively increase response rates, conversions, and overall customer satisfaction. Most studies agree that the faster you reply, the more likely a conversation turns into a result.

The problem with robotic DMs
But there is one big problem that almost everyone runs into. A lot of AI-powered DMs still feel robotic. They feel stiff, overly polished, and very obviously written by AI. People can sense it almost instantly, and once they do, engagement drops. Conversations end. Trust disappears. The goal of automation is efficiency, but never at the cost of sounding human.
The good news is that this is completely fixable. With the right setup, AI agents can feel natural, personal, and genuinely conversational. This guide walks through practical ways to make your AI agents sound more human inside Instagram DMs, specifically with BooSend's AI Agents.
The power of voice notes
One of the most powerful improvements is the ability to use voice notes. People do not expect an AI agent to send voice notes. Text-based automation is everywhere now, but voice notes feel personal and unique. With BooSend's ElevenLabs integration, you can send voice notes directly inside DMs. These can be in your own voice or any voice you choose. Hearing a real voice instantly breaks the assumption that someone is talking to a bot. It creates trust in a way text simply cannot.
Response timing matters
The second major factor is response timing. One of the biggest giveaways of AI and automations is speed. Humans do not write long, detailed messages 30 seconds after you send them. When an AI replies immediately it feels unnatural. That is where the Delay Responses tool comes in.
By adding a delay tool your agent's responses feel like it took time to think, type, and send just like a real person would. BooSend allows you to configure delays as either a Fixed Delay, where the agent will wait for a set amount of time before responding, but what feels most natural is the Randomized Delay allowing your AI Agents to respond in random time intervals (just like you).
This combined with Voice Notes makes it indistinguishable what's AI and what's you!
The importance of follow ups
The final element is the ability to perform follow ups. When conversations feel robotic, people tend to leave quietly. They stop replying without saying anything. That does not always mean they are not interested. Sometimes it just means the interaction did not feel real enough to continue.
This is where follow ups matter. By setting up follow up messages, your AI agent can gently re-engage the lead after a period of inactivity. A simple check in can make a conversation feel ongoing and engaged rather than transactional. BooSend allows your agent to send up to 2 follow ups before ending the conversation for good.
This keeps things respectful while still giving the interaction a human touch. Real people follow up. They do not disappear the moment someone stops typing. And that results in a drastic increase in recovered sales!
In short
When you combine voice messages, natural delays, and thoughtful follow ups, the difference is massive. The agent no longer feels like a script. It feels like a person on the other side of the screen.
AI does not need to sound like AI. With the right tools and setup, automation can feel just as personal as a real conversation, while still giving you the speed and scale that only AI can provide.
If you want to try building with BooSend to automate your sales on Instagram in the most human way possible, just click right here to get a free 7 day trial!